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ServiceNow Writeback

ServiceNow delivers world-class enterprise service management solutions to customers across the globe. Our ServiceNow writeback means we can help customers to quickly and easily embed a range of satisfaction rating emoticon buttons into their emails and tickets. ServiceNow Setup Download the Customer Thermometer ServiceNow XML from here. Login to your instance of ServiceNow and go […]

Rocketseed Email Signature Manager

Rocketseed is a third party application which allows you to centrally manage your email signatures. Our integration with Rocketseed enables Customer Thermometer signature surveys to be automatically included in the signature on every email sent by Rocketseed. Rocketseed can manage email signatures across Outlook 365, Outlook Exchange, Salesforce and Gsuite, and the feedback you receive […]

Writing responses into Salesforce using webhooks

Introduction This article describes how to write back a Customer Thermometer rating against an object within Salesforce using webhooks. [ht_message mstyle=”info” title=”” show_icon=”” id=”” class=”” style=”” ]Please note you’ll need to use a Custom Field for the Object Record ID when generating your Thermometer code in order for the below to work. If you already […]


Our integration with Asana lets you automatically post Customer Thermometer feedback into Asana. It can be added as new tasks within projects, and many more options. You can use our webhooks in conjunction with Zapier to bring your live Customer Thermometer customer feedback comments and ratings into Microsoft teams. Webhooks allow you to automatically trigger […]

Microsoft Teams

Our integration with Microsoft Teams is nearing completion. In the meantime, you can use our webhooks in conjunction with Zapier to bring your live Customer Thermometer customer feedback comments and ratings into Microsoft teams. Webhooks allow you to automatically trigger an action with a 3rd party application, when something happens inside your Customer Thermometer account. […]


Our Slack app posts your feedback directly into a Slack channel. You are able to configure what alerts and comments are posted and for what thermometers. Connecting to your Slack Channel From the top navigation, you’ll find a link to Push Options. From that page, there is then a section for Slack. This will authenticate our […]

Guidance for our original Zendesk write-back

Our Zendesk write-back was upgraded in June 2018. If you began using Zendesk Thermometers before that date, then you will be using the original version of our write-back, as detailed below. However, if you are new to Zendesk Thermometers, please see our latest instructions for Writing back responses into Zendesk. If you would like to switch […]

Setting up a Pulseway PSA Thermometer

Create your Pulseway PSA Embedded Thermometer Create a new Embedded Thermometer. Choose “Pulseway” from the i) Embedded Thermometer type drop down box: Customize your Thermometer and Landing pages as required. Generate your embed code Once completed, click the “Generate embed code button”: You will see a window popup. Edit the fields shown below as required. […]

Creating a Zoho Mail Signature Thermometer

Step 1 – create your Zoho Mail signature Thermometer Create a new Embedded Thermometer. Choose “Basic HTML” from the i) Embedded Thermometer type drop down box: [ht_message mstyle=”alert” title=”” show_icon=”true” id=”” class=”” style=”” ]Ensure “Prompt for email address” is enabled.[/ht_message] When you’re happy with your setup – you can then add your Thermometer to your Zoho […]

Setting up a Kustomer CRM Thermometer

Create your Embedded Thermometer Create a new Embedded Thermometer. Choose “Kustomer” from the i) Embedded Thermometer type drop down box. Next, enter your Kustomer sub-domain name. If your Kustomer URL is, Enter acmewidgets in the box: This will allow direct links back to Kustomer conversation threads, from within your Customer Thermometer reporting screens. Customize […]

Customer Ratings in Email – 6 Awesome Examples

So, now we know that 1-click feedback is a great way to get genuine and real-time customer ratings in email. But now the question is, how do we do this in the most effective – and awesome – way possible? We have a few of our own for our customers to use, but we’ve also […]

New Fully Integrated ServiceNow Customer Feedback Integration Released

Customer Thermometer today launches a market-first, 2-way integration of its email feedback survey with ServiceNow.  Brighton, UK  –  12 July 2019 – Customer Thermometer, the market leader in 1-click customer feedback solutions, today announced a full two-way product integration with ServiceNow, the cloud-based platform which delivers solutions and digital workflows that create great experiences and unlock productivity for […]

Average Survey Response Rate – What You Need to Know

When creating and distributing a new survey, people often want to know what response rate they are likely to receive. And unfortunately, because response rates are influenced by a multitude of factors, it’s never easy to forecast. But, by being aware of recent survey response rate metrics, along with key influencing factors, you can establish […]

Our Summer Fiction Reading List For 2019

This year we’re splitting our usual Summer Reading list into two – one fiction and one business. If you’re after the business one, that’s here, but if you just want to unwind from all things business (you are going on vacation after all…) and you’re after a couple of fiction suggestions check out out this […]

Our Summer Business Reading List 2019

Stephen King has commented that ‘Books are the perfect entertainment: no commercials, no batteries, hours of enjoyment for each dollar spent. What I wonder is why everybody doesn’t carry a book around for those inevitable dead spots in life.’ It’s a lovely quote and reminds me to pick up a book and put down my […]

3 takeaways from Forrester’s CX NYC event

Customer Thermometer sponsored Forrester’s excellent CX NYC 2019 event a few weeks ago. We were lucky enough to attend many of the sessions, and have pulled together what Forrester highlighted as the biggest Customer Experience transformation challenges, and our top 3 takeaways: 2019’s Biggest CX Transformation Challenges Takeaway 1: CX is stagnating Forrester data demonstrates […]

How to Retain Key Accounts by Ensuring Client Satisfaction

It is well known that it can cost up to five times more to gain a new customer than it does to retain an existing one. These days, smart, forward-thinking enterprises are paying far more attention to customer retention than ever before. They’re aware that by increasing customer retention rates by just 5% they can […]

The Power of Moments: Book Review

This month, I’ve been reading Chip and Dan Heath’s really excellent book, The Power of Moments: Why Certain Experiences Have Extraordinary Impact. This is a thought-provoking book, packed with case studies and stories but also fielding a good amount of research, backed up by solid action points. One of the major takeaways for me was that, […]

How Successful Startups use Customer Success

For many companies, especially those providing SaaS, most of the revenue derived from customer relationships is produced post-sale. It therefore makes sense to focus on both retaining customers for as long as possible and developing these valuable customer relationships. Customer requirements and expectations change over time, so it’s important to remain highly aware of how […]