I’m writing this book review from lockdown during the COVID-19 crisis. While so much is changing, it’s important to remember that in every disaster there is both risk and opportunity. One thing that’s definitely true right now is that customer behavior has changed. Overnight. Completely. It’s a hard thing to get your head around. However, […]
However severe you think the Coronavirus outbreak will ultimately become, the reality is that many companies have already either encouraged, advised or mandated their employees to work from home. Reports out this week confirmed that Box, Twitter, Square, Dun & Bradstreet and many others have asked their teams to work from home in an effort […]
Brighton, UK — 1 March 2020 — Customer Thermometer, a market leader in survey solutions, has today announced the appointment of its Managing Director, Jim Turner, to Chief Executive Officer to lead the next phase of growth and market expansion. Customer Thermometer is undergoing huge growth and his appointment will support the company as it […]
Usually Customer Experience business books come out of the experience of a single person, and often also a single company, which has had a reputation for generating good CX results. This month, we’ve been reading a book on Customer Experience that turned out to be a little different (in a good way) from what we […]
David Meerman Scott’s New Rules of Marketing and PR is one of the books I often associate with the start up phase of Customer Thermometer. Meerman Scott’s insights into content marketing and the concept of generating great content to bring people to your website was revolutionary at the time. He spotted a fundamental shift in the marketing […]
Rahul Vohra’s talk about how to create a product market fit survey for the Business of Software conference was one of the standout speeches of recent years (against some very strong competition). Rahul is the CEO of the email productivity tool, Superhuman. As he was struggling to scale his SaaS startup, he read about an approach […]
You’ve worked hard to build a valuable, loyal customer base, and you don’t want to lose them – churn is never good. But sustaining loyalty and driving customer retention is not as easy as just providing good service. If you want to know how to measure and maintain customer loyalty effectively, we’ve got some tips. […]
We are at a pivotal moment for customer experience, with the impact of artificial intelligence (AI) and a very clear shift in relations between customer and company making it harder than ever to stay up to date with ever-evolving customer expectations. Customer service has changed faster in the last ten years than arguably within the […]
When Blue Ocean Strategy by W Chan Kim and Renee Mauborgne came out in 2004 it was a seismic book. The thrust of Blue Ocean Strategy (BOS) is that companies must create and drive up elements of remarkable customer experience to be different from their competition. At the same time they have to eliminate any […]
Adrian Swinscoe writes on customer experience and customer service for publications like Forbes and the BBC. Punk CX is his second book covering the topic of CX. We’ve all read books where the author has hit upon a good business idea and then expanded what should have been a pamphlet into a Tolstoyesque tome. Punk […]
Here we’ve collated over 100 customer service statistics, customer satisfaction statistics and quotes from various brands, industry leaders and researchers which reflect the fast-changing landscape. Customer experience and delivering high levels of customer satisfaction is now the top priority for all forward-thinking businesses. Customers are no longer basing their loyalty on brands, products and prices. […]
Brighton, UK, November 18 2019: Customer Thermometer, a market leader in survey solutions, has scooped the award for ‘Customer Service Team of the Year’ at the The British Excellence in Sales Management Awards (BESMA) Awards 2019. The BESMA awards are a highlight in the sales industries events calendar. With more than 750 attendees made up […]
