Customer Feedback

Customer feedback is becoming increasingly hard to get in any representative way. The traditional customer survey now gets sub 2% response rates. Tweets, Facebook posts, review sites, likes and shares are all very well, but often it’s only the customers who shout the loudest (often those who’ve had a bad experience) who get heard.

We created Customer Thermometer to tackle exactly this problem. We are dedicated to sourcing the fastest and most accurate picture of how your customers feel without bothering them. In this section we’ve collected our best articles on the changing face of customer feedback, and how to navigate it.

New Fully Integrated ServiceNow Customer Feedback Integration Released

Customer Thermometer today launches a market-first, 2-way integration of its email feedback survey with ServiceNow. Brighton, UK – 12 July 2019 – Customer Thermometer, the market leader in 1-click customer feedback solutions, today…

Average Survey Response Rates - What You Need to Know

Customer Experience, Customer Feedback, Customer Retention, Customer Satisfaction, Customer Service, Customer Support, Customer Surveys, Feedback Surveys, Staff Employee Satisfaction, Staff Employee Surveys

Average Survey Response Rate - What You Need to Know

When creating and distributing a new survey, people often want to know what response rate they are likely to receive. And unfortunately, because response rates are influenced by a multitude of factors, it’s never easy to forecast. But,…

3 takeaways from Forrester’s Customer Experience CX NYC event

Customer Experience, Customer Feedback, Customer Retention, Customer Satisfaction, Customer Service, Customer Support, Customer Surveys, Feedback Surveys, How To Survey Guides, News & Press, Retention Rate, Staff Employee Engagement, Staff Employee Retention, Staff Employee Satisfaction, Staff Employee Surveys

3 takeaways from Forrester's CX NYC event

Customer Thermometer sponsored Forrester's excellent CX NYC 2019 event a few weeks ago. We were lucky enough to attend many of the sessions, and have pulled together what Forrester highlighted as the biggest Customer Experience transformation…

Customer Experience, Customer Feedback, Customer Retention, Customer Satisfaction, Customer Service, Customer Support, Customer Surveys, Feedback Surveys, How To Survey Guides, Retention Rate, Staff Employee Engagement, Staff Employee Retention

How to Retain Key Accounts by Ensuring Client Satisfaction

It is well known that it can cost up to five times more to gain a new customer than it does to retain an existing one. These days, smart, forward-thinking enterprises are paying far more attention to customer retention than ever before. They’re…

Book Reviews, Customer Experience, Customer Feedback, Customer Retention, Customer Satisfaction, Customer Service, Customer Support, Customer Surveys, Feedback Surveys, News & Press, Staff Employee Engagement, Staff Employee Retention, Staff Employee Satisfaction, Staff Employee Surveys

The Power of Moments: Book Review

This month, I've been reading Chip and Dan Heath's really excellent book, The Power of Moments: Why Certain Experiences Have Extraordinary Impact. This is a thought-provoking book, packed with case studies and stories but also fielding a…

How Successful Startups use Customer Success

For many companies, especially those providing SaaS, most of the revenue derived from customer relationships is produced post-sale. It therefore makes sense to focus on both retaining customers for as long as possible and developing these…

Customer Experience, Customer Feedback, Customer Retention, Customer Satisfaction, Customer Service, Customer Support, Customer Surveys, How To Survey Guides

Why Your Business Needs Customer Success

Many of today’s businesses are focused upon customer experience (CX), but only around 22% say that their efforts are exceeding customers’ expectations. Customer experience encompasses everything from the first time someone hears about…

Customer Case Studies, Customer Experience, Customer Feedback, Customer Retention, Customer Satisfaction, Customer Service, Customer Support, Customer Surveys, Feedback Surveys, News & Press, Retention Rate, Staff Employee Engagement

Putting customers at the heart of phs Compliance's service

Since its formation in 1991, phs Compliance has enjoyed substantial growth. It is now a major provider of property and facilities management services, employing over 500 people and delivering over 14 million compliance inspections across 35,000…

Book Reviews, Customer Experience, Customer Feedback, Customer Retention, Customer Satisfaction, Customer Service, Customer Support, Customer Surveys, Feedback Surveys, News & Press

Customer Experience 3.0: Book Review

Ahead of our visit to Forrester’s annual CXNYC event in June, I spent a long-haul flight taking notes from John A. Goodman’s Customer Experience 3.0: High-Profit Strategies in the Age of Techno Service. Drawing on over 40 years of experience…

Customer Experience, Customer Feedback, Customer Retention, Customer Satisfaction, Customer Service, Customer Support, Customer Surveys, News & Press

CX NYC 2019 Conference - our top picks

The agenda for the imminent Customer Experience NYC 2019 conference is now available from the Forrester.com website. Here’s our breakdown of what’s taking place. (And don’t forget that this is your opportunity to come and say hello to…

How MasteryPrep raised the bar in feedback excellence

Customer Case Studies, Customer Feedback, Customer Retention, Customer Satisfaction, Customer Service, Customer Support, Customer Surveys, Feedback Surveys, How To Survey Guides, News & Press, Retention Rate, Staff Employee Engagement

How MasteryPrep is raising the bar in feedback excellence

College prep is a serious business, especially in the US. However, only one in four students score college-ready on the ACT (The ACT is a standardized test used for college admissions in the United States) For low-income and minority students,…

Customer Feedback, Customer Retention, Customer Satisfaction, Customer Service, Customer Support, Customer Surveys, Feedback Surveys, How To Survey Guides, Staff Employee Engagement, Staff Employee Retention, Staff Employee Satisfaction, Staff Employee Surveys

When to Send a Customer Satisfaction Survey

Customer satisfaction survey response rates are influenced by a multitude of factors, many of which we’ve discussed previously. One of the most important is timing. The day of the week, the time of the day along with the time delay between…