The ultimate customer satisfaction playbook
Download our getting started guide to sourcing customer satisfaction and feedback.
Our top 10 tips
We asked our customers for their top 10 tips on getting started with asking for feedback. Here’s what they said.
Encourage customer complaints
Yes, really! Download our ebook explaining why it’s a good thing. Share it with colleagues.
How to respond to feedback
Our step-by-step guide to best practice customer response
14 ways to improve your survey response rate
Customer Thermometer gets amazing response rates. Here’s how to maximize the amount feedback you receive.
What response rate should I expect?
There’s no simple answer, however here’s some facts, figures and stories from our customers.
30 customer survey response rate facts
“People form a first impression in 50ms”. This article will change the way you survey your customers.
Great example survey questions
Questions and best practice, gathered from many years of experience of helping our customers.
Use feedback to reward, incentivize and motivate your teams. There’s lots of ideas here, plus a case study.
How to create a realtime feedback and testimonials page
Give your prospects a realtime view of how your customers rate your business.
The service recovery paradox
Things go wrong. It’s about how you fix them which counts. Find out about the power of rapid follow up.
5 steps to handling feedback
The click is just the beginning. Here’s our recommended process for following up feedback.
Customer Effort Score
What CES is, why it’s important and how to measure it.
Net Promoter Score
The significance of NPS and how to measure it.
Customer case studies
Be inspired by our customers’ success stories – all in one place.
CT support handbook
Our Ministry of Magic’s very own guide to doing customer service.
Reed Expo’s experiences
An interview with their Ops Director on getting great feedback.
10 short survey examples
Inspiration from leading brands who are all keeping it short.