Happy employees make happy customers - it's official

We've suspected it for a while, but now it's official. Happy employees do make happy customers. This link was first studied in the mid-80's, but it's never been more important than today. In our second edition of Customer Thermometer TV,…
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Customer experience ideas in 2 minutes: Fastpass (Disney)

Want some customer experience ideas? Fastpass was introduced at Disney parks in 1999 (though, according to Wikipedia, the idea of a ride reservation system was first introduced in world fairs), Fastpass allows guests to "reserve" a time to…

Customer Thermometer gets top marks from Web.AppStorm

The Customer Thermometer team were delighted to spot a review by the very well respected Web.AppStorm guys today - part of the awesome Envato family of sites. Without any guidance from us, we think they've summed up our application pretty…

Customer experience ideas in 2 minutes: grocery airport stop (McCurlys Tours)

McCurlys Tours (a car rental company in the wonderful Caribbean island of Grand Cayman) picks you up at the airport and takes you to your vacation villa or resort where your rental car is waiting for you, with the option of a stop at the local…

Customer experience ideas in 2 mins: the welcome book

Customer Experience Ideas Welcome to the first in Customer Thermometer's "2 minute CEM" - ideas you can quickly implement to improve the experience of your customers. For our first idea, we've taken inspiration from one of the gurus of customer…
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Clients who recommend Customer Thermometer

To say we're only a few months old we're getting some great press in 2011. So great in fact that we thought we'd draw your attention to our new press area which proudly showcases our press and blog coverage from industry leading lights…

Duct Tape Marketing recommends Customer Thermometer

(UPDATED - 15 June 2011) John Jantsch has always been a bit of a hero of ours here at Customer Thermometer for his Duct Tape Marketing philosophy of practical small business marketing tools and techniques. Theory is one thing, but there's…

Client satisfaction surveys:
should you do them?

Why are customer satisfaction surveys important? The eternal question for marketing, PR and similar services agencies is, "should we or shouldn’t we undertake a client satisfaction survey programme with our clients?" What are the pros…

Does your heart sink too? Ours does.

We would love to know your thoughts on this no doubt familiar situation... You're working away and an email comes in from a brand you know, trust and actually quite like... You see the word "survey" and your heart sinks. You're…
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What Generation Y wants from customer service

What Generation Y wants from customer service? We are delighted to post this fascinating interview with leading futurist and strategist Dr Graeme Codrington. In it, he discusses with our co-founder Mark, his views on what Generation Y wants…

Our Co-founder featured in one of Australia's prime business publications

It seems we're being asked to quote by the big guns now which is always nice when you're young and upstart-ish. Smart Company is an Alexa ranked #16,000 site - meaning it's very well read! and they featured an article on "How to get customer…
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The critical question: how are we doing for you?

How is our survey creator doing for you? One of Customer Thermometer's customers is a big PR agency. I wanted to share with you the way that they are monitoring their most important customer accounts, and how they've built the process of regularly…