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Paving the Way to Customer Experience Excellence with Tobermore

As a manufacturer, Tobermore is committed to quality, performance, innovation and sustainability. But the same commitment is true of its approach to customers. Tobermore’s vision is to “create beautiful spaces by producing world-class products…
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The 10 Golden Rules Of Customer Survey Design

There’s a world of difference between well-designed and poorly-designed customer surveys. A great survey design doesn’t just look appealing, it gets you the insights you need.  Kicking off your optimum survey design When you want to survey…

The Ultimate Guide To Creating A Training Survey

The best training programs constantly evolve. And the best way to inform that is through the feedback of training participants. In this post, we’ll explain how to do that using training feedback surveys. What is a training feedback survey? Training…
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The Behaviour Business: Book Review

We all know that if we can influence customers' behaviour, we stand a better chance of succeeding in our business goals. In order to understand the science of customer behaviour, especially in digital environments, this month we read, "The…
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How to Embed a Customer Satisfaction Survey in Email

Customer survey emails are, in our world, questions you ask customers to get their feedback. One of the simplest ways to do that is to embed a survey into emails you're already sending out.  Email survey examples like this might include…
customer thermometer better nps score net promoter score
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How to Get a Better NPS Score

Ever wondered about Net Promoter Scores? Or more to the point, wanted to know what a good NPS score is and how to get one? Read on for our comprehensive guide. What is a Net Promoter Score (NPS) Score? Net Promoter Score (NPS®) was first…
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10 Email Survey Subject Lines For Great Response Rates

People are managing ever-increasing volumes of daily email messages. When they triage their unopened emails they look at two things: who the emails are from and the email subject lines. If you are looking for customer feedback, survey subject…
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7 Customer Service KPIs You Need to Track

Tracking the right customer service KPIs is vital. But modern helpdesk software suites are often guilty of information overload. Among the bewildering morass of data enabling you to track a multitude of customer service metrics, which should…
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5 Best Free Online Survey Tools

Online survey tools have evolved enormously since first gaining popularity in the 1990s. Their continued popularity is because free online survey tools are simple, cost nothing and they work. They also enable businesses to continuously monitor…
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Top 5 Customer Experience Strategy Best Practices with Matt Watkinson

Ever get the feeling that customer experience strategy is an intellectual battle? Or that your company’s customer experience strategy would be better if only you had grander plans and bigger budgets? Well, stop. Nothing could be further from…
customer thermometer feedback email
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Asking for feedback by email

Do you need to create a great feedback email? Are you looking to change the way you get responses from emails you send regularly? Do you need to gather feedback from a large number of customers and staff in a simple and quick way or maybe you…
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Creating The World’s Most Powerful Surveys Just Got A Whole Lot Easier

Our simple approach to one-click surveys has always been about making it quick and easy for survey recipients to provide feedback.  More survey responses give our users more data and more data gives our users confidence in uncovering pain points,…